Privacy Policy
Last updated: March 17, 2026This Privacy Policy describes how TravelMetrics Malaysia collects and uses your personal information. We are committed to protecting your privacy and handling your data responsibly. This policy explains what information we gather, how we use it, and the choices you have regarding your data.
Information We Collect
We collect information in several ways to provide you with the best possible experience on our platform. When you visit our website, we automatically gather certain data about your interactions and device.
- Personal identification information including name, email address, and phone number when you voluntarily submit forms or create an account
- Device and browser information such as IP address, browser type, operating system, and device identifiers
- Usage data including pages visited, time spent on site, links clicked, and search queries
- Cookies and similar tracking technologies to enhance your browsing experience
- Location data based on IP address to provide region-specific tourism statistics and information
We only collect information that is necessary to provide our services and improve our website functionality.
How We Use Your Information
We use the information we collect for specific purposes related to providing and improving our tourism analytics services.
- To deliver and maintain our website and services, including visitor arrival statistics and tourism revenue analysis
- To personalize your experience and provide content relevant to Malaysia tourism and hospitality industry data
- To analyze usage patterns and trends to improve our platform and understand visitor behavior
- To communicate with you about updates, policy changes, or respond to inquiries
- To comply with legal obligations and protect against fraudulent or unauthorized access
- To measure the effectiveness of the Visit Malaysia campaign economic impact reporting
We never sell your personal information to third parties without your explicit consent.
Your Rights and Choices
You have important rights regarding your personal information. We respect your privacy preferences and provide you with control over your data.
- Right to access your personal information and request a copy of the data we hold about you
- Right to correct inaccurate or incomplete information in our records
- Right to request deletion of your personal data, subject to legal and contractual obligations
- Right to opt out of marketing communications and non-essential data processing
- Right to data portability to receive your information in a structured format
- Right to withdraw consent at any time for optional data processing activities
To exercise any of these rights, please contact us using the information provided in the Contact Us section below.
Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience and analyze how you interact with our website. Cookies are small text files stored on your device that help us remember your preferences and track usage patterns.
We use essential cookies for website functionality, analytical cookies to understand visitor behavior, and preference cookies to remember your settings. Third-party services may also place cookies to help us analyze traffic and provide better services. You can control cookie preferences through your browser settings, though some features may not function properly if you disable essential cookies. For more detailed information about our cookie practices, please refer to our Cookie Policy.
Data Security
We implement comprehensive security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. Our security protocols include encryption for data transmission, secure storage systems, and regular security audits to identify and address vulnerabilities.
However, no method of transmission over the internet is completely secure. While we strive to protect your information using industry-standard practices, we cannot guarantee absolute security. We encourage you to use strong passwords and contact us immediately if you suspect unauthorized access to your account.
Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by updating the “Last updated” date at the top of this policy. Your continued use of our website following such modifications constitutes your acceptance of the updated Privacy Policy.
We encourage you to review this policy periodically to stay informed about how we protect your information.
Contact Us
If you have questions about this Privacy Policy, concerns about our data practices, or wish to exercise your rights regarding your personal information, please contact us using the details below. We will respond to your inquiry within a reasonable timeframe.
Email: [email protected]
Phone: +60 3 2789 4562
Address: Jalan Sultan Ismail 187, Kuala Lumpur, 50250, Malaysia